Twenty One Bitcoin Company Launches with Jack Mallers as CEO and Backing from Tether, SoftBank, and Bitfinex
Twenty One Bitcoin Company has made a groundbreaking entry into the cryptocurrency space with prominent backing from Tether, SoftBank Group, and Bitfinex. The newly launched Bitcoin-native firm is expected to hold over 42,000 Bitcoin at launch—making it the third-largest BTC treasury globally, only behind MicroStrategy and Marathon Digital Holdings.
Leading this audacious project is Jack Mallers, founder of Strike and a major advocate for Bitcoin adoption. A decision that underlines the company’s commitment to BTC-first infrastructure and long-term value generation, Mallers has been named CEO of Twenty One Bitcoin Company. Mallers will keep running Strike, his payments system based on the Bitcoin Lightning Network, under his new position.
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Mallers has always supported Bitcoin’s function as the final store of wealth. He forecast in 2023 that should the U.S. government acquire 4 million BTC, Bitcoin may rise 870% to reach $1 million. His argument was founded on Bitcoin’s scarcity, decentralised character, and inflation-resistant qualities. Those same ideas currently guide Twenty One Bitcoin Company’s fundamental goal.
Official news statement says Tether will provide $1.5 billion worth of BTC; SoftBank will invest $900 million; Bitfinex will provide $600 million to the project. These donations indicate a significant dedication to BTC as a fundamental asset and one of the largest Bitcoin treasury assembly in recent history.
Ardoino underlined, too, that Twenty One Bitcoin Company would prioritise accumulation and innovation over speculation by following a Bitcoin-first approach. The firm intends to create capital market instruments and native loan models among other financial products depending on Bitcoin.
Mallers remarked, “We’re here to create a new one, not to win the market.” Twenty One is how we bring Bitcoin’s response to public markets—a public stock, developed by Bitcoiners, for Bitcoiners.
Rather than pursuing short-term profit, the company’s structure will let it strategically invest cash towards raising Bitcoin per share. Particularly in a time when BTC is being more institutionalised, this is a paradigm change in how public firms could approach asset accumulation.
By introducing President Nayib Bukele to the idea and use of BTC, Jack Mallers helped El Salvador embrace Bitcoin as legal money in 2021, thereby gaining worldwide fame. Mallers’ unwavering dedication to creating Bitcoin a practical, scalable, and worldwide means of trade drove this turning point in cryptocurrency history.
With Twenty One Bitcoin Company now, he hopes to apply that same changing vision to world capital markets.
Investor attitude about Bitcoin and its future as a mainstream financial tool is expected to be greatly shaped by this development. Twenty One Bitcoin Company is not only a treasury but also a new force in Bitcoin’s institutional development by matching with powerful, wealthy companies like Tether and SoftBank.
