Established in 2021, by founders Matthew Lim and Mario Ho, NFKings (“Company”), who is backed by top web3 and web2 VC firms such as Binance Labs, Vertex China, Team Holding, Mirana Ventures, Ventech, The Brooker Group and PopMart’s founder, is ready to launch its protocol after 3 years of product development. The Company’s vision is to bring web3 to the masses, a vision that remains a priority for both founders. In 2023, Jackson Wang, who was already an investor in the Company, also shared a similar vision, joined the party and is now responsible for all creatives and product development for the Company’s social commerce metaverse, named The Boxx.
The Company’s proprietary protocol called ONA, was developed with its vision at the core, building infrastructure and tools that would allow seamless interaction between both web2 and web3, online and offline worlds, as well as allow value creation across both worlds. The protocol includes 3 key pillars: Proof of Contribution, Non-Fungible RWA Protocol, and Social Commerce Metaverse (The Boxx).
There are more than 600 million wallet addresses with an accumulated net worth of over 3 trillion USD. The problem however is that there is no user behavior information about these wallet addresses, making it inefficient and impossible to reach out to the right target audiences. ONA Protocol rewards users for contributing their preferences and information into the Company’s AI LLM by which is termed “Proof of Contribution”, and users receive incentives for their contribution. This solves the outreach problem that web2 companies are facing in trying to market products and services to the web3 world.
There is no practical way today to use non-fungible tokens in the real world due to the absence of infrastructure. The collapse of the non-fungible token market can be largely attributed to the misuse of non-fungibility as a speculative asset, instead of a tool to bridge the web2 and web3, online and offline worlds. NFKings has created an entire protocol that enables instant verification of your non-fungible assets, through securitized QR code systems attached to every non-fungible token. It also allows utilities, benefits and perks that are provided by brands to be attached to NFTs through a dashboard provided to web2 brands and services. In short, allowing real world assets to be tokenized and applied in both web3 and web2, online and offline worlds, and at the same time open a decentralized marketplace of trading of these assets.
Finally, the creation of a social metaverse platform that allows web2 and web3 users to gather, interact and socialize. Connecting with others and trading with each other, all using digital authentication through the non-fungible assets. The platform will also boast a variety of brands and services who will have stores, games and content for users.
