However, a call from Big Sean himself to invest in Bitcoin, Ethereum, and Ripple captured even more attention among attendees.
His words drew loud reactions from the audience, many of whom cheered as he listed the leading cryptocurrencies. The event was mostly filled with crypto investors, and attendees explored an NFT gallery and enjoyed the crypto carnival.
What may have started as a normal statement from Big Sean quickly grew into one of the most shared moments from the entire event. This shows the type of influence celebrity endorsements have on crypto adoption.
Celebrity entertainers and athletes have steadily ventured into the world of cryptocurrency over the past decade. Notably, the movement reached its peak during the 2021 bull run when countless celebrities aligned themselves with cryptocurrencies and NFTs.
At the time of writing, XRP is trading at $3.