The first half of 2025 has been eventful for crypto. Bitcoin (BTC) price climbed around 24% during the first six months while Ethereum (ETH) lost nearly 12% of its value.
With BTC currently trading at above $117,000, here are some trends investors can expect to see in the second half of 2025.
Since Trump signed an executive order in March to create a U.S. strategic Bitcoin reserve, several Bitcoin treasury companies have emerged. A Bitcoin Treasury company holds a major chunk of its reserve assets in BTC.
“The latter half of 2025 will mark a pivotal moment for bitcoin’s adoption as a treasury asset, driven by a convergence of global market trends, shifting corporate strategies, and institutional validation.”
Cole added that “the question of whether to acquire Bitcoin is quickly going from if to when” for all corporations, irrespective of their size. In fact, by the end of 2025, Cole expects several major tech giants to begin buying BTC and defining their allocation strategies.
Despite the rise in Bitcoin Treasury companies, demand for altcoins is likely to continue for the rest of the year. David Lawant, Head of Research at FalconX, told Investopedia that despite access to BTC becoming easier, altcoins that have a “strong and distinct fundamental value proposition” will continue to perform well. Lawant added:
“Regulatory shifts such as the crypto market structure bill and a more permissive stance toward decentralized finance (DeFi) experimentation could unlock powerful new trends.”
With the SEC adopting a more friendly approach to cryptocurrencies under the Trump administration, more ETFs are likely to get approved by the end of the year. Bloomberg ETF analyst James Seyffart said:
“I think we will see the vast majority, if not all, of the currently filed 19b-4s obtain approval by the end of the year. That includes in-kind [redemptions] and staking and something like 10 individual assets [that have] attempted to get an ETF.”
As for Ethereum, while the future looks uncertain, it may not be time to give up yet. Lawant believes that the increasing launch of spot ETH ETFs, coupled with the fact that it remains “underowned by many institutional investors,” means that there is “meaningful room for a catch-up.”
